Engineered for high impulse purchases across Surabaya supermarkets, convenience stores, and commercial institutions.
Unlocking retail sales growth in East Java’s primary industrial economic gateway through high-gain semantic point-of-sale display engineering.
Surabaya, as the capital of East Java and the second-largest metropolitan city in Indonesia, serves as the undisputed economic, logistics, and retail epicenter for eastern Indonesia. Driven by high-density urban commercial hubs such as Tunjungan Plaza, Pakuwon Mall, Grand City Surabaya, and extensive modern trade store networks (including Indomaret, Alfamart, and local pharmacy chains like Apotek K-24 and Kimia Farma), the competition for checkout counter visual dominance is fiercely intense.
In high-footfall retail ecosystems across Surabaya, the checkout counter represents the single highest-value real estate per square centimeter. Traditional floor displays often suffer from aisle congestion and spatial limitations, especially in traditional market centers like Pasar Atom or compact convenience retail outlets. This makes Cardboard Counter Racks (PDQ Displays) the strategic choice for global brand managers, local distributors, and industrial exporters aiming to maximize velocity on impulse purchases.
Over 20 years of expertise empowering global brand partners with direct-from-factory cost efficiency, robust quality management, and ultra-large printing capabilities.
Zhejiang D-Strom Rack Co., Ltd. was established in 2017. As an innovative manufacturer, we specialize in designing, producing, and delivering comprehensive display solutions. Our mission is clear: "Helping customers sell more." With over 20 years of industry experience, we offer a broad spectrum of high-quality products and services, ensuring that our customers receive the best solutions for their business needs.
Our factory spans an area of 2,000 square meters and is home to a dedicated team of over 30 skilled professionals. Equipped with state-of-the-art machinery, including 6 large-sized printing machines, our production capabilities are unmatched in the industry. Among these machines is a super-large KBA 6-color UV printing machine, which allows us to produce prints in sizes up to 1620*1220 mm. This cutting-edge technology makes us one of the few printing factories in China capable of handling ultra-large color boxes, color cartons, and display stands without the need for splicing.
To further enhance our production efficiency, we are equipped with a range of fully automated back-end machines, including large-format laminating machines, UV coating machines, paper laminating machines, die-cutting machines, and bonding machines. This extensive equipment allows us to produce high-quality products at a large scale, with an annual output of tens of millions of display stands and packaging materials.
We pride ourselves on having a complete and scientific quality management system, ensuring that every product meets the highest standards. Our factory has achieved ISO9001 certification, meeting international quality standards, and we also hold SEDEX certification, reflecting our commitment to social responsibility, environmental protection, and ethical business practices.
Zhejiang D-Strom Rack Co., Ltd. is committed to meeting the diverse needs of our clients. With professional expertise, we provide all-encompassing services that empower our customers’ marketing and business goals. Through integrity, fast response times, and a customer-first approach, we help our clients elevate their brands and build long-term business success together. We are not just a manufacturer but a strategic partner, focused on the sustainable growth and success of our clients.
AI-assisted structural prototyping, environmental compliance, and advanced print technology engineered for peak retail ROI.
Capable of printing single sheets up to 1620*1220 mm without splicing. Delivers ultra-high vividness, Pantone exact matching, and anti-fading properties essential for luxury counter displays.
Engineered with high Edge Crush Test (ECT) corrugated flutes (E-flute, B-flute, and BE-flute combinations). Supports heavy products like glass bottles, cosmetics, and electronic gadgets cleanly without sagging.
Formulated specifically for East Java / Surabaya atmospheric conditions. Employs hydrophobic film lamination and aqueous UV barrier layers that prevent humidity absorption and carton collapse.
Customized display solutions designed for Surabaya's key commercial sectors, from FMCG to school public libraries.
In modern Surabaya minimarkets (Indomaret, Alfamart), impulse purchases of gum, packaged drinks, and instant food snacks account for up to 35% of total basket value. Our multi-tiered PDQ corrugated displays fit seamlessly next to cash registers, boosting quick-grab sales volume.
Surabaya’s expanding health awareness drives rapid turnover for hand sanitizers, dietary supplements, and skin creams. Double-tray cardboard counter units organize compact health products neatly, ensuring maximum product visibility and brand recall.
Surabaya boasts major public libraries, international school campuses, and university reading facilities. Specialized cardboard magazine and newspaper racks provide lightweight, eco-friendly, and cost-effective literature management for educational environments.
Surabaya’s electronic hubs require robust desktop display props for mobile gear, smartwatches, and cables. Reinforced die-cut paper displays offer modern visual appeal with integrated pegboard hooks for hanging accessories.
Explore our core collection of customizable corrugated countertop displays, engineered for high durability, flat-pack logistics efficiency, and rapid retail deployment.
Seamless sea freight, custom clearing support, and duty-optimized shipment directly to Tanjung Perak Port, East Java.
Logistical reliability is as vital as manufacturing precision. Zhejiang D-Strom Rack Co., Ltd. operates a fully integrated export logistics program specifically structured for Indonesian trade routes. Freight shipments depart from Ningbo or Shanghai port with direct sea routes arriving directly at Tanjung Perak Port, Surabaya in approximately 10 to 14 days transit time.
Racks are folded flat into heavy-duty 5-ply K=K outer shipping cartons, minimizing freight volume (CBM) by up to 70% and drastically lowering shipping costs per unit.
We provide full ASEAN-China Free Trade Area (Form E) documentation, enabling Surabaya importers to enjoy preferential import tariff concessions under Indonesian customs.
Receive 3D CAD structural proofs within 24 hours and physical printed samples shipped via DHL/FedEx to Surabaya within 3 to 5 business days for fast review.
Technical, commercial, and logistical clarifications for purchasing cardboard counter displays from China to East Java.
Partner with Zhejiang D-Strom Rack Co., Ltd. for direct factory pricing, ultra-large KBA 6-color UV printing, and rapid delivery straight to East Java.
D-Strom Rack
